“Like a Charm” is a stirring new single from dr.rift, the project of Winnipeg-based artist Kyle Halldorson. A psych-friendly pop sound enamors, propelled by a funk-tinged rhythmic backbone and doses of distorted playfulness. The vocals exude a charismatic replay-ability within as well, impressing especially at moments like the one-minute turn — where a soulful, lushly melodic introspection arrives seamlessly following a more debonair wavering. The hook envelops with an even more fervent display a minute thereafter, beckoning “save me a little for later,” with soaring invigoration. “Like a Charm” is a delectably evolving success from dr.rift.
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This and other tracks featured this month can be streamed on the updating Obscure Sound’s ‘Emerging Singles’ Spotify playlist.
