Following the success of track “Kate Moss,” Nashville act The Criticals have released another catchy gem in “Treat Ya Better.” The aesthetic pursued throughout echoes a fondness for The Rolling Stones, in the hypnotic guitar work and accompanying vocal backing. The Strokes-esque bridge at 01:57 presents a striking hook, one that melodically grips and enhances an already-successful track. Similar to “Kate Moss,” “Treat Ya Better” merges the act’s various influences, while also emphasizing their own songwriting smarts and brand of rock-driven charisma. I’m looking forward to their debut album, releasing later this year.
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“Treat Ya Better” and other memorable tracks from this month can also be streamed on the updating Obscure Sound’s ‘Best of August 2019’ Spotify playlist.