“Sugarcoat” is a very catchy new track from Kid Bloom, a Los Angeles act. Buzzing guitars prove as melodic additions, though the key-laden melody and strong vocal hook is what tends to lead. The string-laden touch in the bridge is successfully interwoven, with the ensuing “something’s gotcha,” hook begging for replays.
Vocalist Lennon Kloser has this to say about the track: “‘Sugarcoat’ is very near and dear to my heart because it brings to attention the times I glaze over my problems with excuses. Its concept is melancholy, but you can’t help but feel happy when you hear it; like being at an aunt’s wedding on acid.”
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“Sugarcoat” and other memorable tracks from this month can also be streamed on the updating Obscure Sound’s ‘Best of January 2019’ Spotify playlist.
The track is also featured in the genre-based, best-of Spotify compilation Catchy Indie Pop.